Richard Chetwode was spot on. A must read. Knowing the loopholes in the diamond trade requires accumulated intelligence and field experience.
Discover P.J. Joseph's blog, your guide to colored gemstones, diamonds, watches, jewelry, art, design, luxury hotels, food, travel, and more. Based in South Asia, P.J. is a gemstone analyst, writer, and responsible foodie featured on Al Jazeera, BBC, CNN, and CNBC. Disclosure: All images are digitally created for educational and illustrative purposes. Portions of the blog were human-written and refined with AI to support educational goals.
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Saturday, October 01, 2022
Saturday, November 06, 2021
Why Aren't We Telling New Generations The Truth About Natural Diamonds?
A krillion dollar question? Richard Chetwode was spot on. To a great extent, it's the fault of the gem & jewelry and diamond industry, and the gemological educational institutions, which remains fixated with 4C's of carat weight, cut, color and clarity, and has been slow to grasp the need to talk to today's new consumers about the fifth C, community.

