The Toasts Not Tariffs Coalition, backed by 19,000 supporters, urges the U.S. to end tariffs on wine and spirits. Learn how tariffs impact American distillers, wineries, jobs, and exports.
More than 19,000 supporters raised their voices against tariffs on wine and spirits.
The petitions, sent to President Trump, came from the Toasts Not Tariffs Coalition and the Distilled Spirits Council of the U.S. (DISCUS).
The message is clear:
We want toasts, not tariffs.
Why It Matters
Tariffs hurt small U.S. wineries and distilleries.
They make your favorite alcohol products more expensive.
They cut jobs across the supply chain.
From barrel makers to bartenders, everyone feels the impact.
What the Coalition Demands
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Keep fair, zero-for-zero tariffs with the EU and other partners.
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Protect American jobs in hospitality, farming, and manufacturing.
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Grow exports of U.S. wines and spirits.
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Encourage investments in local communities.
The Numbers Tell the Story
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U.S. and EU had zero tariffs on spirits since 1997.
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In 2018, the EU added a 25% tariff on American Whiskey.
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Exports fell 20% in three years, dropping from $552 million to $440 million.
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Suspension of tariffs led to a 60% rebound, climbing to $699 million in 2024.
Trade fights leave businesses with no clear path.
Distillers and vintners can’t plan for the future when rules change overnight.
Tariffs Today
Here’s where things stand right now:
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A 10% U.S. import tariff applies to all wine, spirits, barrels, bottles, and corks.
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On July 9, these tariffs rise country by country if no deal is reached.
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Canada imposed a 25% tariff on all U.S. alcohol on March 13. Many provinces pulled American alcohol from shelves.
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A 50% tariff on EU imports was delayed until July 9. Talks continue.
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The EU is considering retaliatory tariffs on American wines and spirits.
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On July 14, the EU will add a 25% tariff on used U.S. barrels.
What This Means for You
Do tariffs change the price of the wine or whiskey you drink?
Yes. Higher tariffs mean higher costs for importers, which flow down to you.
Do tariffs impact American jobs?
Yes. Farmers, winemakers, distillers, truck drivers, exporters, and bartenders all lose when trade slows.
Key Takeaway
Tariffs create uncertainty.
They threaten jobs.
They raise prices.
They hurt exports.
The choice is simple.
Support fair trade.
Support American wine and spirits.
Choose toasts, not tariffs.
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