The Economist report on LVMH, the world’s largest luxury-goods group was insightful.
There are four main elements to our business model—product, distribution, communication and price. Our job is to do such a fantastic job on the first three that people forget all about the fourth.
- LVMH
www.lvmh.com
Useful links:
www.bernsteinresearch.com
www.bain.com
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