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Friday, May 15, 2009

Pantone Color Report

Pantone's color seers say earth tones for fall
http://www.nationaljewelernetwork.com/njn/content_display/colored-stones/color-market-reports/e3id8b91cde574aee6562e7eff139bdd6fa

The fall 2009 palette is more unique and thoughtful than the typical autumnal hues of years past. Designers recognize the desire for fundamental basics that speak to the current economic conditions, but also understand the need to incorporate vibrant color to grab the consumers' eyes and entice them to buy.
- Leatrice Eiseman

Useful links:
www.pantone.com
www.colorexpert.com
www.jic.org

What really intrigues me is the descriptive terms used in the industry to connect the dots: 'American Beauty', a balanced, true red; 'Purple Heart,' a jewel-tone purple; 'Honey Yellow,' a warm, more subdued version of the sunny 'Mimosa Yellow,' Pantone's 2009 Color of the Year; 'Burnt Sienna,' an earthy shade of orange; 'Rapture Rose,' combining the vibrancy of fuchsia and the softness of pink; 'Warm Olive,' a rich yellow-green; and finally 'Majolica Blue,' a deep teal. It's fascinating, really.

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