"It is not given to human beings to have such talent that they can just know everything about everything all the time. But it is given to human beings who work hard at it – who look and sift the world for a mispriced bet – that they can occasionally find one. And the wise ones bet heavily when the world offers them that opportunity. They bet big when they have odds. And the rest of the time, they don't. It's just that simple."
A priceless advice.
Discover P.J. Joseph's blog, your guide to colored gemstones, diamonds, watches, jewelry, art, design, luxury hotels, food, travel, and more. Based in South Asia, P.J. is a gemstone analyst, writer, and responsible foodie featured on Al Jazeera, BBC, CNN, and CNBC. Disclosure: All images are digitally created for educational and illustrative purposes. Portions of the blog were human-written and refined with AI to support educational goals.
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Sunday, July 29, 2007
The Marketing Gurus
Good Books: (via Emergic) The Marketing Gurus by Chris Murray is a collection of summaries of some of the best marketing books. It’s a good concept; one can get a flavor of the best recent ideas in marketing.
Here is a review from Publishers Weekly (via Amazon):
As the editor of Soundview Executive Book Summaries, which distills business books into 5,000-word recaps, Murray offers 17 such summaries of marketing books published in the last 15 years. It's arguably a narrow range for the best "of all time" even with big names like Regis McKenna and Sergio Zyman on board. Each book summary begins with a quick summation, often making redundant the introductions written especially for the collection. And though the condensed versions manage to extract the key ideas from each text, some authors fare better than others. Faith Popcorn's unique voice survives compression, for example, much better than Seth Godin's does. The selected books are sequenced to suggest a broader argument that runs from connecting with customers to marketing in the 21st century, but the actual connections between the various works are largely unstated. Unless you're completely new to marketing research, chances are you've come across at least one of these books already, but Soundview's summaries are a good introduction for those with no background.
This is what the book description says:
Since 1978, Soundview Executive Book Summaries has offered its subscribers condensed versions of the best business books published each year. Soundview’s summaries have won it acclaim as the definitive selection service for sophisticated business book readers.
For the first time ever, Soundview is bringing together summaries of seventeen essential marketing classics in a single volume. The Marketing Gurus distills thousands of pages into fewer than three hundred, making it ideal for busy professionals, students, and anyone curious about how marketing has evolved.
I think it's an excellent introduction for beginners so that they are able to revisit and distill some of the recent marketing ideas.
Here is a review from Publishers Weekly (via Amazon):
As the editor of Soundview Executive Book Summaries, which distills business books into 5,000-word recaps, Murray offers 17 such summaries of marketing books published in the last 15 years. It's arguably a narrow range for the best "of all time" even with big names like Regis McKenna and Sergio Zyman on board. Each book summary begins with a quick summation, often making redundant the introductions written especially for the collection. And though the condensed versions manage to extract the key ideas from each text, some authors fare better than others. Faith Popcorn's unique voice survives compression, for example, much better than Seth Godin's does. The selected books are sequenced to suggest a broader argument that runs from connecting with customers to marketing in the 21st century, but the actual connections between the various works are largely unstated. Unless you're completely new to marketing research, chances are you've come across at least one of these books already, but Soundview's summaries are a good introduction for those with no background.
This is what the book description says:
Since 1978, Soundview Executive Book Summaries has offered its subscribers condensed versions of the best business books published each year. Soundview’s summaries have won it acclaim as the definitive selection service for sophisticated business book readers.
For the first time ever, Soundview is bringing together summaries of seventeen essential marketing classics in a single volume. The Marketing Gurus distills thousands of pages into fewer than three hundred, making it ideal for busy professionals, students, and anyone curious about how marketing has evolved.
I think it's an excellent introduction for beginners so that they are able to revisit and distill some of the recent marketing ideas.
Optical Delusions
Hilarie M. Sheets writes about Tim Eitel's monumental canvases + the psychological tenor of the contemporary-looking figures + other viewpoints @ http://artnews.com/issues/article.asp?art_id=2154
The New Emirate On The Schelde
Chaim Even-Zohar writes about the concept of offshore economies + competition among the key players like Belgium, Dubai, Switzerland, Hong Kong and Israel promising the nomadic tribe of tax exiles with exotic global capital conveniences + other viewpoints @ http://www.idexonline.com/portal_FullEditorial.asp?TextSearch=&KeyMatch=0&id=25748
Lazurite
Chemistry: Isomorphous combination hauynite and sodalite.
Crystal system: Cubic; rarely dodecahedral or compact masses in aggregate.
Color: dark blue or greenish blue
Hardness: 5.5
Cleavage: Imperfect: dodecahedral.
Specific gravity: 2.7 – 2.9
Refractive index: 1.50 mean
Luster: Dull to greasy.
Dispersion: -
Dichroism: -
Occurrence: In limestones as a result of contact metamorphism.
Notes
Lapis lazuli is a complex aggregate of hauynite, sodalite, noselite and lazurite; inclusions: pyrite, calcite.
Crystal system: Cubic; rarely dodecahedral or compact masses in aggregate.
Color: dark blue or greenish blue
Hardness: 5.5
Cleavage: Imperfect: dodecahedral.
Specific gravity: 2.7 – 2.9
Refractive index: 1.50 mean
Luster: Dull to greasy.
Dispersion: -
Dichroism: -
Occurrence: In limestones as a result of contact metamorphism.
Notes
Lapis lazuli is a complex aggregate of hauynite, sodalite, noselite and lazurite; inclusions: pyrite, calcite.
Saturday, July 28, 2007
Billie Holiday
'No two people on earth are alike, it's got to be that way in music or it isn't music.'
In Russia, Red Art Turning To Green
David Holley writes about the new trend (s) in Russia (where the rich are paying top prices for paintings of Socialist realism) + other viewpoints @ http://www.latimes.com/news/nationworld/columnone/la-fg-sovart23apr23,1,6865553.story
The Strategy Paradox
Good Books: (via Emergic) Michael Raynor's The Strategy Paradox via an interview with the author of AlwaysOn.
Here are a few more excerpts from the AlwaysOn interview by Guy Kawasaki:
Question: Why can’t companies predict the future better?
Answer: Companies might be able to predict the future better than they can now, but for me the question is whether they will ever be able to predict the relevant future accurately enough for the purposes of strategic planning, and so avoid, or at least mitigate, the strategy paradox. I don’t think that’s going to happen anytime soon for some deep, structural reasons.
For example, randomness. Prediction requires the identification of a pattern that repeats, because a pattern is what allows you to use what has happened to infer what will happen next. Randomness is the enemy of pattern-based prediction because randomness means that there is no pattern, no way to use the past to predict the future.
Question: What’s the proper role in strategy formation for each level in a hierarchy?
Answer: I’ve found that it helps to think about strategy in two halves: the commitments that all successful strategies entail, and the uncertainties attendant to those commitments. Commitments and uncertainties are only half the answer. The rest of the solution lies in calibrating the focus of each level of the hierarchy to the uncertainties it faces. It is common sense if not common practice that the more senior levels of a hierarchy should be focused on longer time horizons. What hasn’t been as widely recognized is that with longer time horizons come greater levels of uncertainty, and strategic uncertainty in particular. This fact has some profound implications for how each level in an organization should act.
Question: How does your answer change with respect to a start-up?
Answer: Start-ups tend to be enormously resource constrained. Typically they are not able to devote money and time to the problems of strategic uncertainty. As a result, start-ups tend to be bet the farm propositions: high risk, with the potential of high reward. Such firms don’t manage strategic risk, they accept it.
I am in a start-up mode; perhaps, in the coming weeks, months + years ahead I will have more to share so that I am able to see the fruits of my vision, commitment + surprises (as I learn more) + strategies may also teach you something more: the highest probability of extreme success may also bring the highest probability of extreme failure.
Here are a few more excerpts from the AlwaysOn interview by Guy Kawasaki:
Question: Why can’t companies predict the future better?
Answer: Companies might be able to predict the future better than they can now, but for me the question is whether they will ever be able to predict the relevant future accurately enough for the purposes of strategic planning, and so avoid, or at least mitigate, the strategy paradox. I don’t think that’s going to happen anytime soon for some deep, structural reasons.
For example, randomness. Prediction requires the identification of a pattern that repeats, because a pattern is what allows you to use what has happened to infer what will happen next. Randomness is the enemy of pattern-based prediction because randomness means that there is no pattern, no way to use the past to predict the future.
Question: What’s the proper role in strategy formation for each level in a hierarchy?
Answer: I’ve found that it helps to think about strategy in two halves: the commitments that all successful strategies entail, and the uncertainties attendant to those commitments. Commitments and uncertainties are only half the answer. The rest of the solution lies in calibrating the focus of each level of the hierarchy to the uncertainties it faces. It is common sense if not common practice that the more senior levels of a hierarchy should be focused on longer time horizons. What hasn’t been as widely recognized is that with longer time horizons come greater levels of uncertainty, and strategic uncertainty in particular. This fact has some profound implications for how each level in an organization should act.
Question: How does your answer change with respect to a start-up?
Answer: Start-ups tend to be enormously resource constrained. Typically they are not able to devote money and time to the problems of strategic uncertainty. As a result, start-ups tend to be bet the farm propositions: high risk, with the potential of high reward. Such firms don’t manage strategic risk, they accept it.
I am in a start-up mode; perhaps, in the coming weeks, months + years ahead I will have more to share so that I am able to see the fruits of my vision, commitment + surprises (as I learn more) + strategies may also teach you something more: the highest probability of extreme success may also bring the highest probability of extreme failure.
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