A vintage suntan lotion bottle lay in the sand.
It had been there for decades.
The label had faded.
The plastic had not.
Enzo Suma picked it up.
He asked himself, how many more are out there?
What Is Archeoplastica?
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A collection of more than 500 plastic objects.
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Every item washed ashore on Italian beaches.
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Items date back decades — some from the 1960s and 70s.
Why It Matters
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Plastic does not disappear.
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Sunlight and waves may wear it down, but it remains for centuries.
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Old packaging shows how long our waste lasts.
Examples From the Collection
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Shampoo bottles from the 1980s.
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Food containers with brands no longer in business.
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Children’s toys are still intact after 40 years.
What You Can Learn
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Your plastic products will likely outlive you.
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Even “throwaway” packaging can survive for generations.
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Choosing reusable and recyclable materials matters.
What You Can Do
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Reduce single-use plastic in your home.
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Join a local beach cleanup.
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Support groups that fight ocean plastic.
The sand may hide a piece of history — and a warning.
