Former Audemars Piguet CEO François-Henri Bennahmias is making a high-profile return to the horology world with the launch of N3W5, an independent luxury watch brand. Backed by a substantial investment of 30 million Swiss francs, the new venture distinguishes itself through a talent-first philosophy. N3W5 is set to debut with two inaugural collections featuring its own proprietary movements, ahead of its highly anticipated official launch at Dubai Watch Week 2027.
Discover P.J. Joseph's blog, your guide to colored gemstones, diamonds, watches, jewelry, art, design, luxury hotels, food, travel, and more. Based in South Asia, P.J. is a gemstone analyst, writer, and responsible foodie featured on Al Jazeera, BBC, CNN, and CNBC. Disclosure: All images are digitally created for educational and illustrative purposes. Portions of the blog were human-written and refined with AI to support educational goals.
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