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Sunday, July 05, 2026

GIA Invests In De Beers’ Tracr Blockchain To Boost Diamond Traceability

In a significant move toward industry transparency, the Gemological Institute of America (GIA) has acquired a 30 percent stake in Tracr, the De Beers-backed blockchain platform designed to track diamonds from the mine to the consumer. This investment underscores GIA's commitment to verifiable supply chains and marks the initial phase of transitioning Tracr into an independent, industry-wide platform. Although De Beers currently maintains a 70 percent majority ownership, the ultimate vision is to dilute this share by onboarding diverse stakeholders from across the entire diamond pipeline, including competing producers.


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