In The Revenge of Analog, David Sax explores an unexpected shift as society moves away from an entirely digital utopia to rediscover a love for physical goods and ideas. Despite predictions that technology would render them obsolete, analog staples like film photography, vinyl records, stationery, and brick-and-mortar stores are experiencing a vibrant resurgence. Sax examines the innovative people and businesses driving this revival, providing a compelling argument for the lasting importance of tangible objects and real-world experiences in an era of constant digital evolution.
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