Switzerland, Germany, and Japan dominate brand rankings. Intentionally or not, each country has cultivated an image that’s true to its national character. Their branding messages are credible, relevant, enduring, and different.
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Switzerland, Germany, and Japan dominate brand rankings. Intentionally or not, each country has cultivated an image that’s true to its national character. Their branding messages are credible, relevant, enduring, and different.
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