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Saturday, September 05, 2009

Jewelry Market

Souren Milikian's opinion piece in the New York Times made a brilliant point. The sheer pleasure taken in gazing at beautiful stones is the secret weapon that allows the jewelry market to triumph at every level. And the fact that so many buyers find it possible up and down the financial ladder to succumb to the attraction without going bankrupt suggests that the recession, devastating though it is to some, leaves essentially intact countless private fortunes, from very large to relatively small. When the glitter of a jewel makes it hard to resist temptation, money suddenly becomes available. There might be a lesson here for those who are in charge of the broader economy. So true! Thanks Souren.

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