If you don’t fully understand an instrument, don’t buy it. If you would not buy a specific product for yourself, don’t try to sell it. If you do not know your customers very well, don’t lend them any money. If you do these 3 things you will be a better banker, my son.
- Sñr Emilio Botín
Chairman, Banco Santander
www.santander.com
How true!
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