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Monday, January 15, 2007

Diamond Cut: Escada Cut

The Escada cut is the creation of Pluczenik Group, the Antwerp-based master cutters and sightholders. The cut is trade marked and patented to the Pluczenik Group.

The Escada diamond jewelry concept is the result of innovative input from Italian luxury jewelry producer Crova and creative marketing by the De Beers Diamond Trading Company. The cut symbolizes the ever renewing cycle of 12 months of the year.

The cut is a 12-sided dodecagonal cut with unique geometry of facets. The 97-facet stones are difficult to cut. It requires the most advanced cutting techniques and technology.

All stones above 0.20carats will be identified with a laser inscription on the girdle and will be lab certified. The Escada logo will also appear on the shank of each ring.

The Escada Diamond Jewelry Collection is sold through Escada’s integrated distribution network at the company’s 365 stores in more than 50 countries and at high-end department stores.

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