It's hard to sell art to people who don't know much about it. Part of the appeal of collecting is participating in an enthusiastic community and developing a vocabulary for thinking and talking about visual art. The well-known auction houses are doing the right thing with unique collaborations with experts in different domains.
Useful links:
https://www.sothebys.com
https://www.christies.com
https://www.phillips.com
https://edition.cnn.com/style/article/young-art-collectors-artsy/index.html
P.J.Joseph's Weblog On Colored Stones, Diamonds, Gem Identification, Pearls, Organic Gems, Gem And Jewelry Enterprises, Gem Markets, Watches, Gem History, Books, Comics, Cryptocurrency, Designs, Films, Flowers, Food & Beverages, Hospitality, Small Luxury Hotels, Graphic Novels, Technology, Artificial Intelligence, Robotics, Energy, Education, Environment, Music, Art, Commodities, Travel, Photography, Antiques, Random Thoughts, and Things He Like.
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